In 2022, we lost our beloved dog Izzy and found our house to be too quiet without her. During a visit to Border Tails Rescue in Northbrook, Illinois, we came across a scared and neglected little red and cream poodle who was in need of a loving home.

Within moments of meeting her, it was clear that she was meant to be ours. We named her Tater Tot on the ride home because she resembled a crispy potato snack.

Tater Tot struggles with separation anxiety so we created this brand in order to spend every moment possible with her. It's our goal to support the life-changing mission of animal rescue to ensure every pet like Tater Tot finds a home full of love, scritches, and family.